ADVISORY
Sales strategy. Deal execution.Revenue Operations.
Embedded with your team. Working on your deals. Not delivering slides.
We work as operators, not consultants.
PHILOSOPHY
Always based on real deals.Always focused on execution.
Every recommendation is tested against your pipeline. We don't advise from the outside - we work from inside your team.
WHO WE ARE
Active Sales Leaders.Not full-time advisors.
Depending on your context, geography, and challenge - we connect you with the right operator. Not a generalist consultant. Someone who has run your type of team.

Vincent Coirier
Chief Sales Officer - Partoo
Scaled from €300K to €40M ARR
Managing 100+ sales across Europe, LATAM and Middle East
Currently: Active CSO

Olivier Vallin
Chief Sales Officer - Malt
200 salespeople, 8 countries
€50M - €800M ARR
Currently: Active CSO

Vianney Bondu
Chief Revenue Officer - Tenacy
Cybersecurity / Fintech
3x 0 - €10M ARR
Currently: Active CRO

Nicolas Farin
Head of Enterprise Sales Southern Europe - Adobe
Ex Meta, Ex Microsoft
Multi-million deals
Currently: Active enterprise leader
Every advisor is currently running a revenue organization.
WHAT WE DO
Where we add the most value.
Each engagement is scoped, focused, and built around your real situation.
01MEDDIC & DEAL EXECUTION
MOST REQUESTEDDeal review on a major deal.
Not a workshop. Not a training session. A real deal review on your highest-priority opportunity - with an active Sales Leader who has closed the same type of deal. We challenge your Champion, your EB access, your decision criteria, and your next steps. You leave with a sharper strategy and a clear action plan.
Deep dive on one MEDDIC letter
2 hours focused on one element - Economic Buyer, Champion, Decision Process. Training, roleplay, and live deal analysis on your real pipeline.
Forecast Call Process
Structure your forecast routine from AEs to top management. Frame the content, cadence, and tools. Implement it in your CRM and reporting.
MEDDIC Sales Playbook
We write your MEDDIC playbook from scratch. Shared written content, 2h consulting session, tailored to your sales cycle and deal types.
02SALES ORGANIZATION
Sales Playbook & Sales Cycle
Structure your M1 positioning, qualification standards, and deal review process. One methodology, applied consistently across the team.
Multi-region team organization
Build and structure sales teams across France, Iberia, MENA, LATAM, and Italy. From country strategy to team design and local execution.
Hiring process
Define the profile, build the process, and structure onboarding. Hire salespeople who will actually perform in your environment.
KPI definition and tracking
Define the right metrics for your stage. Quota achievement, pipe velocity, conversion rates. Build dashboards your team actually uses.
Compensation plan design
Build the most efficient plan for your growth stage. Align incentives with the behaviors you want to drive.
03GROWTH & UPMARKET
Go upmarket
Move from SMB to enterprise. Restructure how your team sells complex, multi-stakeholder deals worth €500K+. We've done it. We show you how.
International Go-to-Market
Enter new markets across Europe, LATAM, and MENA. From country selection to hub strategy, local hiring, and first deal execution.
Not every challenge fits a program.
Tell us where your team is. We'll tell you what we'd do.
Delivered in English and French.
No pitch. No commitment.
